CPA Section 1 – Entrepreneurship & Communication (KASNEB)


This unit intends to equip the candidate with knowledge, skills and attitudes that will enable him/her to apply entrepreneurship knowledge in business and other environments

What Will I Learn?

  • A candidate who passes this paper should be able to:
  •  Identify viable business opportunities
  •  Prepare a business plan
  •  Demonstrate entrepreneurial orientation skills
  •  Communicate effectively in a business environment
  •  Apply entrepreneurial knowledge in response to the emerging business trends.

Topics for this course

85 Lessons

Entrepreneurial Mindset

Definition of entrepreneurship00:26:23
Historical development of entrepreneurship00:53:58
Characteristics of entrepreneurs00:07:39
Types of entrepreneurs00:05:14
Distinction between entrepreneurs and small business owners00:05:15
Approaches to entrepreneurship00:04:34
Importance of entrepreneurs to development00:04:49

Entrepreneurship and Innovation

Opportunity Identification and Development

Creating and Starting a new venture

Business Growth Strategies

Entrepreneurship and Technology

Nature of Business Communication

Written Communication

Oral and Non-verbal Communication


Information Technology and Communication

Ethics and Integrity in Business Communication

Emerging Issues and Trends

About the instructors

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50 Courses

45 students


Material Includes

  • Lecture Videos, Notes, Questions and Answers


  • A person seeking to be registered as a student for any of the professional examinations must show evidence of being a holder of one of the following minimum qualifications:
  • Kenya Certificate of Secondary Education (KCSE) examination with an aggregate average of at least grade C+ (C plus) or its equivalent.
  • Kenya Advanced Certificate of Education (KACE) with at least TWO Principal passes provided that the applicant has credits in Mathematics and English at Kenya Certificate of Education (KCE) level or equivalent qualifications.
  • kasneb technician, diploma or professional examination certificate.
  • A degree from a recognised university.
  • International General Certificate of Secondary Education (IGCSE) examination grade C in 6 papers with C in both English and Mathematics.
  • Such other certificates or diplomas as may be approved by kasneb.

Target Audience

  • Students, Accounting and Business Professionals
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